We're living in an age where access to information and resources is possible to most people around the world. This has empowered people and communities to devise solutions and create companies to implement them. There has never been that many startups and it's only getting started. In this age of innovations there is intense competition over attention. Companies strive for attention to provide their services to people. The current tools at our disposable range from design to
The revolution that came about from the printing press was a a beginning of the democratization of information and the effectiveness by which knowledge is spread and shared by people. However, Even though the printing press existed, there weren't a lot of books around. There was actually a time in which an individual could have read all the books there are! It is funny to think about it given the state we're in now with millions of books around; nonetheless, for a time that w
When we started out Yak six months ago, we relied extensively on the value of spontaneity. This has greatly benefited us in various ways; we still wholeheartedly think that experimenting in a spontaneous manner has taught us a lot. It is very much synonymous to how children learn, if warned about a hot cup, they'd probably shrug the warning off and extend their arms to grab it, but once their hands hit its ceramic exterior, no more cup touching for a while.
Similarly we we
Getting your story across in our day and age is a daunting and difficult task to undertake. The internet has provided us with myriad possibilities and opportunities one of which is the ability for every voice and story to be told and heard. This availability for a story-telling mechanism for everyone, both people and business has made for one noisy world. You don't necessarily care much for the noise if you're using it the service for personal use. Usually your circle of virt
Amongst the inhabitants of the 21st century, dwells an unlucky tribe of people that supposedly lead the van guard of our modern civilization. I call them unlucky because, even though they lead the charge towards modernity, they perhaps have the least physical resources to do so, not just that, they also come across as arrogant, entitled and hotheaded to the other tribes. One of the most difficult of tasks that this tribe faces is the ability to verbally communicate to others